Ventura County – Becoming an Employer of Choice: The Cheesecake Factory’s Journey
October 11 @ 7:30 am – 9:00 am PST
To be known as an employer of choice, your workplace’s unique strengths need to be clearly understood by applicants and your employees. Identifying your company’s Employee Value Proposition (EVP) is a key step to stand out from the crowd and can bring signiﬁcant beneﬁts to your attraction, hiring and retention eﬀorts. In this interactive session, you’ll learn how they determined their EVP and how they use it to shape their HR practices in ways that give them the edge in the war for talent and create an award-winning workplace culture, and learn to craft your own new culture.
PRESENTING: DINA BARMASSE-GREY
Chief People Officer, The Cheesecake Factory
In her role, Dina is responsible for driving the overall effectiveness and strategy of the HR organization, and building its capacity to meet
the company’s talent challenges & opportunities. Dina holds a Master of Science in Organization Development from the Pepperdine Graziadio Business School, as well as a Bachelor’s Degree in Industrial Psychology from California State University Northridge. She’s been honored as the 2019 Los Angeles HR Executive of the Year, and was previously recognized in Ventura County for the same achievement.
Palm Garden Hotel
495 N. Ventu Park Road
Thousand Oaks, CA 91360
720am – Registration & Networking
730am – Breakfast & Introductions
745am – Legal Update
8-9am – Program and Q&A
$28 NHRA Members
$23 In job transition